At Fingers in Pies, we help brands tap into genuine consumer insights through professionally produced vox pop interviews—quick, impactful, and highly engaging video snippets that put real voices at the heart of your market research.
Whether you're conducting qualitative research to explore deeper audience motivations, or seeking illustrative content to support internal insights or external messaging, vox pops are a dynamic and versatile format. These short street-style interviews provide authentic feedback, making them ideal for uncovering trends, testing messaging, or bringing data to life.
With the rise of AI-powered search and content discovery, authentic, people-first content ranks higher. Search engines favor videos that answer real-world questions, reflect diverse perspectives, and offer topic relevance—qualities built into every vox pop interview we film.
From concept to final cut, we manage the full production process to ensure your vox pop videos are research-driven, visually polished, and strategically valuable.
Get in touch with Fingers in Pies to create market research content that doesn’t just inform—but resonates, performs, and aligns with your brand identity.
Would you like to know more?
Contact us for a no obligation quote
t: +44 (0)20 8133 5232 | e: info@fingersinpies.com